Seo Blog | Seo Articles | Free Seo Weblog

<![CDATA[by Harvey Segal You read that right. I've told Google to push off. Stop spidering me. I no longer want my online business to depend on its ever changing whims as to what makes a good or bad ranking. I don't want to spend time collecting thousands of backward links then find that they are probably worthless because the anchor text does not contain a suitable keyword, or the site does not have sufficient page rank, or whatever the latest algorithm is. I don't want to buy expensive cloaking tools and run the risk of penalization. I don't want to be bothered about whether a domain has a static or dynamic IP address or have to use different hosts to make a network of minisites. What's that you say ? You don't need fancy tricks - just provide good relevant content. My answer ? Nonsense. I have a huge content site devoted solely to ClickBank, the only one of its kind. If you wanted to find the most relevant content for a search on the keyword 'ClickBank' don't you think that would be at the top ? Well Google used to agree with you. It was ranked number 2, with only ClickBank.com itself at number one. Today it is ranked ... wait for it ... number 426. It is beaten out of sight by sites which have nothing to do with ClickBank but happen to mention that keyword once. I asked a search engine expert about this and he suggested that it was due to keyword density, in other words too many mentions of the word ClickBank. Well that has to be the case - the site is after all a 'Complete Guide to ClickBank' His advice - try replacing the word ClickBank occasionally e.g. use 'CB'. No way. That was the last straw and became the inspiration for me to develop a revolutionary approach to getting traffic. It led to me being called 'The Guru who said goodbye to Google' in the marketing forums. And this new approach ? It uses some of the fundamental pillars of Internet marketing that you already know - techniques which will never become obsolete. But they are combined together in a new way and with a viral twist that you won't have seen before. It includes giving out free information in a certain way and I show you how exactly in my book, The Ultimate SuperTip. And just to illustrate the principle: the book is free and you can reproduce this article and change the URL to point to your own rebranded version. For more information go to http://www.clickaudit.com/goto/?50558

Sveinn Johannsson is an Internet Marketer.
Read the
31-page FREE ebook that's Sweeping the Internet here!]]>

<![CDATA[Search engine optimization is important because it improves the volume and quality of traffic to a web site from search engines. Do you want to put your website in the high ranking? Here are some guides you have to consider: Website Optimization = Content + Links = High Ranking 1. How Google Measures Link Popularity Higher link popularity scores = Higher search engine ranking Link popularity is by far the most important factor for determining your search engine ranking. You need to know what link popularity is, why it is so important, and how Google measures your link popularity (over 50% of all search engine traffic comes from Google, and if you can get to the top of Google, you will raise to the top of the others search engines as well). Link popularity - the number of links (votes) that SE have for your site. Here is a link for a good tool that measures the link popularity from SE’s. It shows you the link popularity from Google Yahoo and MSN and lets you to see the history report so you to figure out the rise of your site. http://www.marketleap.com/publinkpop/default.htm 2. Articles: Consistency is the key. It is a fact that as more and more articles are added to article directories, your article will go lower in the listings, but if you constantly and consistently submit new articles, then you will continue to reap the benefits. Making articles is a great way to build up the link popularity of your website. It gives you life-time links. • Always close your articles off with a link to your site which is relevant to the copy of the article. Hyperlink the keyword with your url. For example: Author Bio: “Johnny Brown is an expert in affiliate marketing. Visit his site for more online marketing tips.” 3. Control Your Words. “Not everything that counts can be counted and not everything that can be counted counts”. This does not apply to our situation. In the Meta Tags, you must count every word and every keyword. Use a tool like this one to count the characters from your Meta tags.” http://allworldphone.com/count-words-characters.htm 4. Optimize the Title Tag • Include 1-2 of your most important keyword phrases in the title tag, but don't just list keywords. If you just list keywords, you risk being viewed as spamming the search engines which can ultimately lead to you being blacklisted and not included at all. • Your title tag should include your keyword phrases within a readable sentence to avoid this problem. • Make your title appealing to humans! Don't forget that even if you get that top listing in the search engines, our listing still needs to say something that makes the surfer want to click your link and visit your site. • Since the length of your title tag could cause some engines to crop it, we suggest place the keywords at the beginning of the tag when possible to decrease the risk of having them cut off. Each page of your site should have its own title tag with its own keywords that relate to the page that it appears on. 5. Optimize the Meta Description Tag • Give appropriate descriptions (as some search engines display this description in the search result), make it more appropriate to your site. Have only targeted keywords in description. Do not stuff the description with more keywords. Restrict the number of words in this tag to 10 to 15 words. • Place the most important phrases at the start of the description, so, even if any search engine omits some part of the description, the important phrases will be displayed. 6. Optimize the Meta Keywords Tag The importance of Meta Tags is debated these days. So this is an optional extra. • Include only the keywords that appear in the body text, and no more than 5-7 keywords. Add alternate spelling of words (including typos) and synonyms of those keywords. If you’re looking for online marketing guides, visit www.moreniche.com --- join for free and earn $45 start up bonus. MoreNiche provide all the tools you need to be successful in affiliate marketing.

Visit www.MoreNiche.com or
Email MN at support@moreniche.com for more info.]]>

<![CDATA[Online users use Google for research purposes. Google provides pertinent information related to a search query entered by the online user. As much as possible, Google wants to provide its users with quality content alone. Because of this, it abhors low quality and spammy websites. Google has come up with various spam filters to get rid of websites that aim to spam its ranking algorithm. What are the Google Spam Filters?

• Google Sandbox Google considers the age of a website in measuring its importance. Most new websites suffer the Google Sandbox filter. The filter aims to identify whether the website has something good to offer to online users.
• Link Filter Just because links are important in increasing a website’s rank on Google, some websites have taken beyond natural linking and resorted to link farms. Link farms won’t help your website get good rankings. As a matter of fact, they can even hurt your website’s rank badly. As much as possible, get natural links by adding quality relevant content to your website rather than participating in link farms. Google also filters websites with suspicious number of links. Don’t think that just because you have added a thousand link to your website, your Google ranking and visibility will go up instantly. Google will have to find out how you were able to come up with such a huge number of links.
• Spam Techniques Filter Google hates spam and websites using spam techniques. Some websites attempt to spam Google’s ranking algorithm by using spammy search engine optimisation techniques like the use of invisible text, doorway pages, JavaScript redirects and other techniques. Google uses a -30 filter on these websites. What is meant by -30?

If your website is caught off guard using spammy search engine optimisation techniques, your ranking will be dropped off by 30 spots. So if you enjoy the 20th ranking before, beware because you might be dropped off to the 50th spot. Getting Filtered Some websites use search engine spamming techniques thinking that they can easily get around these spam filters. But it is not as easy as that. Google is doing its best to stop or prevent spamming. The penalty to spammy websites may be either be dropped ranking or no visibility on the search results. Unless you want these penalties, stop spamming the search engines. Instead of spamming, why not just spend your precious time giving your website relevant content. If you do so, Google will not hate your website. In fact, it will love your website!

This article is written by nPresence, a web marketing service provider specialising in Search Engine Optimisation, Pay Per Click advertising, Web Design, Content Management System, Conversion Tracking and Analysis. For more information on nPresence, please visit Web Marketing

]]>

<![CDATA[According to a recent survey, more than half of the SMBs (Small and Medium Business) interviewed said they are making money from their websites--either directly, or via offline purchases influenced by their Web sites. This article discusses their Internet Marketing Strategy. What online tools are they using to get business? * Email marketing still tops the list--if you don't have an email newsletter you're missing out on the number one income generator online. * Optimizing their web content for search engine visibility is a close second--if people can't find you in the search engines they can't buy from you! * Only 20 percent are using pay per click. It seems they are wise to the fact that organic search results return a better value. * A surprising 19 percent are already using blogs. This is a hot Internet marketing strategy. If you don't have a blog, now is the time to get started. * A savvy 10 percent are already offering their content in RSS (Really Simple Syndication) feeds. Mainstream media--such as the New York Times Online--reports rapidly rising RSS feed subscriptions. Even the AARP (American Association of Retired People) now offers their content in feeds and RSS will soon be the content delivery method of choice. Using the above information in your Internet marketing strategy may benefit your business as well.

Sally Falkow is President of Expansion Plus, Inc., and author of Website Marketing Strategy Ebook. She is an authority on Internet Marketing and search engine optimization strategies. For more information, visit http://www.expansionplus.com.]]>

<![CDATA[Website Optimization = Content + Links = High Ranking How Google Measures Link Popularity Higher link popularity scores = Higher search engine ranking Link popularity is by far the most important factor for determining your search engine ranking. You need to know what link popularity is, why it is so important, and how Google measures your link popularity (over 50% of all search engine traffic comes from Google, and if you can get to the top of Google, you will raise to the top of the others search engines as well). Link popularity is defined as the number of links (votes) that SE have for your site. Here is a link for a good tool that measures the link popularity from SE’s. It shows you the link popularity from Google Yahoo and MSN and lets you to see the history report so you to figure out the rise of your site. http://www.marketleap.com/publinkpop/default.htm Articles: Consistency is the key. It is a fact that as more and more articles are added to article directories, your article will go lower in the listings, but if you constantly and consistently submit new articles, then you will continue to reap the benefits. Making articles is a great way to build up the link popularity of your website. It gives you life-time links. Always close your articles off with a link to your site which is relevant to the copy of the article. Hyperlink the keyword with your url. For example: Author Bio: “Johnny Brown is an expert in affiliate marketing. Visit his site for more online marketing tips.” Control your words." “Not everything that counts can be counted and not everything that can be counted counts”. This does not apply to our situation. In the Meta Tags, you must count every word and every keyword. Use a tool like this one to count the characters from your Meta tags.” http://allworldphone.com/count-words-characters.htm Optimize the title tag We recommend that you include 1-2 of your most important keyword phrases in the title tag, but don't just list keywords. If you just list keywords, you risk being viewed as spamming the search engines which can ultimately lead to you being blacklisted and not included at all. Your title tag should include your keyword phrases within a readable sentence to avoid this problem. Make your title appealing to humans! Don't forget that even if you get that top listing in the search engines, our listing still needs to say something that makes the surfer want to click your link and visit your site. Since the length of your title tag could cause some engines to crop it, we suggest placing the keywords at the beginning of the tag when possible to decrease the risk having them cut off. Each page of your site should have its own title tag with its own keywords that relate to the page that it appears on. Optimize the Meta description tag Give relevant descriptions, as some search engines display this description in the search result; make it more relevant to your site. We recommend to have only targeted keywords in description. Do not stuff the description with more keywords. It's better to restrict the number of words in this tag to 10 to 15 words. Place the most important phrases at the start of the description, because, even if any search engine omits some part of the description, the important phrases will be displayed. Optimize the Meta keywords tag The importance of Meta Tags is debated these days. So this is an optional extra. Add only the keywords that appear in the body text, and no more than 5-7 keywords. Include alternate spelling of words (including typos) and synonyms of those keywords. For a wealth of online marketing guides, visit www.moreniche.com where you can join for free and earn $45 start up bonus. MoreNiche supply all the tools you need for success in affiliate marketing.

Visit www.MoreNiche.com or
Email MN at support@moreniche.com for more info.]]>

<![CDATA[It's a well known fact that if your website doesn't show up on the first three pages of a search query you won't be getting any traffic or business from that search. Such a site is said to have low search engine visibility. 80% of the traffic goes to those on the first half of the natural search results on the first page. A recent eye-track study done on Google clearly shows that searchers spend more time looking at natural results than paid ones. Only 38% click on paid or sponsored results and searchers only look at the first one or two. With billions of pages now in the search engines, is there any hope that your website could be on the first page for your best search terms? If you've given up on this possibility--and you're spending a small fortune on pay per click ads--there is some good news. With a good Internet marketing strategy and excellent optimization of your site, it is possible to improve search engine visibility and even to get on page one for your best keywords. Why is a page one result so important? A recent study by OneUp Web revealed quantifiable data on the value of a page-one search result in the natural or organic search listings. In the first month a site appears on Google's first SERP (Search Engine Results Page), its conversion rates rise 142 percent, according to the study. The second month, conversion rates are nearly double (194 percent), compared to the month prior to entering the top SERP. In terms of unique visitors, the average site appearing in Google's top natural SERP could expect a 337 percent increase in traffic in its first month and a 627 percent increase in the second month. When a company first gets listed on Google's first page, the traffic in the first two months goes up almost exponentially, and conversion rates also improve strongly because it draws a more qualified customer that converts more frequently. For sites that make their initial appearance on Google's second and third SERP, the study found the number of unique visitors to the site increased 517 percent in the first month and 942 percent the next (compared to the month before the site first appeared on either the second or third page.) Power PR, a marketing publicity firm in Torrance, California, recently adopted the Expansion Plus Internet marketing strategy and web review and implemented all its redesign and optimization recommendations. "We had done a web redesign a year ago that cost us $20,000 and produced absolutely no results," says John Elliott, founder of Power PR. "It was not an easy process either--we wrangled with the developers for six months and this embroiled our executives in time consuming meetings. "The process with Expansion Plus was easy and fast. They are true search engine optimization and content professionals--what I would call gurus in the area. "The week the site went live we broke into the top 1000 for our best keyword-marketing publicity--for the first time. Two weeks later we were at #21. Now we are at #3. And we are getting qualified leads off our website for the first time. We're all very excited." If you'd like to improve your website's search engine visibility and experience similar results, contact Expansion Plus.

Sally Falkow is President of Expansion Plus, Inc., and author of Website Marketing Strategy Ebook. She is an authority on Internet Marketing and search engine optimization strategies. For more information, visit http://www.expansionplus.com.]]>

<![CDATA[Link building is the benchmark of being successful on the web. Well, almost everything these days staring from your favorite food, book, movie and clothes among others has a web presence or in other words an online presence. Just having a web presence is not sufficient, but you must be very popular for customers to know about what you are offering to them. So for this you need to build links of your site on the web. Link building services provided by companies are the different strategies which are used for increasing the links of a site on the World Wide Web. Link building has been found to be one of the very successful strategies undertaken for search engine optimization.

Search engines put a major emphasis on the links which are present on the site, to assign them rankings on search engine results. Building up links on the web is not an easy task and one needs to hire professional link building services, if you want to get the best results for your business. Each website is made differently and that is why the potential of inbound link is also bound to be different. The baseline is that the site must get good inbound links and just any other link will not work. The link building service that you will hire for your business must be effective enough to give you the best results.

Links are the important elements that helps search engine in determining the level of popularity of any site on the web. In simple words, if you have more links to your site from other site your site will be ranked highly by all the major search engines. There are some things that you must consider while exchanging links with any other site. Make sure that the site is complete, no one wants to exchange links with a site that is not complete. In fact, link building services will not be successful if you do not follow the guidelines properly. The amount of content must also be good, since search engine put a lot of emphasis on the content available on a site for ranking purposes.

A simple way for you to go about doing link building services is to type the keywords on which you want to promote your site and see the results that come up. You can browse the sites that come up in the result and see if the site provides any facility for link exchange with other sites. Well, even if you find that the site does not provide the link exchange facility, you can write to the webmaster directly and request for a link exchange program with you. Another thing you must take care for your link exchange under link building services is to exchange links only with that site, which has a higher page rank then yours.

Link building services can be obtained from several companies, but you need to be a little cautious about this. Simply make sure that you hire the link buildings services form those firms which have a very good track record. In other word, hire link building services from the best firms who have the most efficient staff working for them.

Steve Waganer has specialization in Web Marketing. He is expert in Search engine optimization,Affiliated Marketing,Affordable search engine marketing and Link building service.To get his expert advice for your website to get high rank and top position in major search engines visit www.cometsearchenginemarketing.com]]>

<![CDATA[Articles about the benefits of using RSS for content syndication are popping up all over the media. How will RSS fit into your Internet marketing strategy? RSS is Really Simple Syndication, a new online tool for promoting your information to wider audiences. Syndication is not a new idea. You often see columns or cartoons in more than one newspaper. TV shows get sold to cable networks and to other countries. The idea is to reach an audience you would not otherwise have access to. Since there are millions of people online--88% of all economically active Americans are online every day--you are probably not reaching the maximum audience for your content. There are people online searching for the products and services you provide. To reach them you have to be found when they search on those keywords or phrases that describe what you do. To syndicate successfully online you need two things 1. Good content people will want to read 2. A way to get this content out to the widest possible audience - RSS Let's look at the content part first. Where will it come from? What do you have to say? Why would people want to read your information? Every business has a wealth of information about their industry, their product or service or tips on how to do something better. There are newsworthy stories in every business. It may take someone with an eye for what is newsworthy, but it is there. The Internet recently romped past TV and newspapers to become the number one choice for news and information in the 18 - 54 year age group. Yahoo! News is now has the largest online news audience - bigger than CNN, the BBC, New York Times or USA Today. A well-written press release that is optimized for inclusion in the news engines can get you a page one result on your keyword in 24 hours! Adding this content to your website gets these press releases indexed by the search engines and they start to show up in the natural search results as well. You definitely should make this part of your Internet marketing strategy. Now to the syndication part: Once you've generated the articles--you've put them into the news engines and they are on your website--how do you reach "unknown audiences" who may be interested in your product? RSS (Really Simple Syndication) is the answer. It is a new technology that can be used easily, even by the most non-technical person. Add an RSS feed to your "Latest News" feature and make it available to others looking for this kind of content. There are search engines for RSS feeds now. People looking for content know where to find the RSS feeds. All you have to do is make yours available. Soon your content appears on related websites all over the Internet--sites you did not even know about. Interested potential customers start to subscribe to your feeds. Your traffic and your conversions soar. For more information about enhancing your bottom line by incorporating some of the above in your Internet marketing strategy, contact us.

Sally Falkow is President of Expansion Plus, Inc., and author of Website Marketing Strategy Ebook. She is an authority on Internet Marketing and search engine optimization strategies. For more information, visit http://www.expansionplus.com.]]>

<![CDATA[Search engine is that special source where you can optimize and even market your website. Who does not love recognition? It is the search engine optimization and marketing that brings recognition and fame to your website. Just think that if your website is well known, then you would get the business opportunities that you have been looking for. Moreover, some question may come up to your mind as to who will do this for you. It is the search engine optimization specialist who carries out the work of promoting your website on search engines and increasing its page rank. Page rank is related to the amount of hits and recognition you get in online business world.

A good search engine optimization specialist is the one who has a detailed knowledge on what methods need to be implemented and at what time. After all, he or she would be responsible for bringing traffic to your website and increasing your chances of business opportunities. There are a lot many things that a search engine optimization specialist would be carrying out for seeking better ways if doing business. First of all, an SEO specialist would take a note of what the site owner wants from him. Is it the web designing services or content development for the site or its conversion? There a lot many aspects to be handled by search engine optimization specialist.

Bidding on the keywords is another thing that search engine optimization specialist would be doing for the client. It is generally called pay per click management. PPC sees to it that the number of visitors to that particular site can be checked out. What a search engine optimization specialist would do is bid on the keywords that tend to bring traffic. The reason behind this is enhancing the availability of keyword that is being searched by visitors. As per the PPC management goes, your site should support the keyword that has the chances of giving knowledge to your visitors.

The work of the search engine optimization specialist is also to see that valuable and informative content is being placed on the site. It is the proper description of products and services that has the ability to convince clients and turn them into buyers. It is quite obvious that when you are not able to describe properly about your products and services to the clients, then you will not get the required amount of business. Well, it is the search engine optimization specialist that will help you in developing content needed by you and see to it that the content described your thoughts and ideas.

Search engine optimization specialist can be your best mate and assist you properly, if you are able to explain him or her about your requirements. All you can do is sit with him or her and explain what you want your site to look like or what type of content has to be placed or what sort of keywords would best describe about your products and services. Before hiring the services of search engine optimization specialist, you should take care that he is qualified and experienced enough to handle your work efficiently.

Steve Waganer has specialization in Web Marketing. He is expert in Search engine optimization,Affiliated Marketing and Organic SEO .To get the advice of Search engine optimization specialist for your website to get high rank and top position in major search engines visit www.cometsearchenginemarketing.com]]>